Pull&Bear's international communication strategy 2016.
Conceptualization and execution of a creative event in A Coruña for the reopening of Bershka's new flagship store.
Collaboration with MASGALICIA, a creative agency that promotes since 1999 more than 200 concerts a year, festivals, cultural cycles and corporate events, always with a different and independent perspective, for clients such Estrella Galicia, Bershka, Coca-Cola, Pepsi, Jack Daniel's, Hendrick's, Johnnie Walker, Barceló, Vodafone, Tous, Marriott or El Corte Inglés.
A creative experience for Zara Store Managers in Europe to help Inditex develop their skills and know them better.
700 candidates share Roberto's "day to day" and make some decisions with him in an interactive video.
15 situations and multiple answers to show who they are, receiving a final personal profile.
Inditex's evaluators see the results and make a profile of each candidate based on their answers.
Only 123 candidates go to the next phase: survive a week full of challenges (The Hell Week).
1 week and 6 exciting challenges through an app.
Inditex's evaluators assign points to each candidate's challenge.
Conceptualization of a creative event in New York for 3,000 Inditex employees and companions.
Conceptualization, development, coordination, art direction and execution of THE ROOM, a space of relationship and host of experiences for people, media and creative brands, a room where you decide what happens.
Pop up (brand experiences, showrooms, mutant experiences ...), school, gallery, concerts, projections, meetings, coworking and private events.
Coordination and promotion of SON Tickets, SON Estrella Galicia ticketing platform in collaboration with MASGALICIA (www.masgalicia.net).
Naming and branding proposal for a strategic transformation project of the city of As Pontes in order to become a laboratory-container of creation, experimentation and artistic and social relationship.
It is based on the concept of "mutants spaces", living, changing depending on the intervention in them.
Commissioned by the city council.
Conceptualization of the first festival in Spain linking ski and independent music, in collaboration with Masgalicia (www.masgalicia.net).
Conceptualization of a festival based on music, gastronomy and visual arts, in collaboration with Masgalicia (www.masgalicia.net).
Conceptualization, development, coordination, art direction and execution of the strategy of whiskey brand Chivas in Spain based on its international project The Venture, a social entrepreneurship contest endowed with a million dollars in prizes, in collaboration with La Fábrica (www.lafabrica.com).
Reconceptualization of BMW's painting awards, in collaboration with La Fábrica (www.lafabrica.com).
Branding and web of an architecture studio from A Coruña.
Conceptualization of a communication project for Telefónica Foundation based on the spanish paralympic swimmer Teresa Perales, in collaboration with La Fábrica (www.lafabrica.com).
Conceptualization, development, coordination, art direction and execution of a pop up stores program in A Coruña for the Department of Economic Promotion of the City.
49 projects have developed their pop up experiences over the 5 months of the project, receiving integral advice and being energize through more than 90 events, including concerts, exhibitions, workshops or conferences. One of the two spaces promoted, an old printing press located in the neighborhood of Agra del Orzán, hosted the HANGAR, a space of creation and hosting of cultural and social experiences, and the OBSERVATORY, a meeting point and social forum where neighbors, groups, associations and NGOs have been able to develop activities.
Organization of PechaKucha in A Coruña, a style of presentation that show 20 slides for 20 seconds each (6 minutes and 40 seconds in total). The format, which keeps presentations concise and with a quick pace, is used in events with multiple speakers called PechaKucha Nights in more than 700 cities around the world.
Strategic transformation project of the city of A Coruña through the creation of a network of areas of intervention in order to become a laboratory-container of creation, experimentation and artistic and social relationship. It is based on the concept of "mutants spaces", living, changing depending on the intervention in them. Commissioned by the Departments of Culture and Planning of the City.
Development and coordination of Museum of Human Evolution - MEH of Burgos programming, in collaboration with La Fábrica (www.lafabrica.com).
Proposal for the 2015 MAUS - Soho Malaga Urban Art festival, in collaboration with La Fábrica (www.lafabrica.com) and organized by the City of Málaga.
Collaboration in La Fábrica's Projects and Digital Area, leading company in cultural management for 20 years (La Casa Encendida, Matadero Madrid, PhotoEspaña ...), participating in projects for clients such as Foundation Telefónica, Chivas, BMW or the Museum of Human Evolution of Burgos.
Use plan for the Port of Vigo building known as El Tinglado del Puerto, creating a concept of creative space with special emphasis on the development of new gastro experiences.
Revitalization proposal for San Agustín Market of A Coruña through gastronomy, culture and creativity.
Permanent mural intervention outside Ágora cultural center and moderation of a neighbors debate on the future of Agra del Orzán neighborhood of A Coruña inside the Agra Directo Festival, organized by the City and produced by La Fábrica (www.lafabrica.com).
Strategic plan to revitalize the area of Ciudad Vieja - Pescadería of A Coruña commissioned by the Department of Planning of the City.
Proposal for A Coruña adaptation of the concept promoted by Canal180 (www.canal180.pt) based on an event that annually brings together young people from different artistic areas during a week of creation.
Branding and webof an architecture studio from A Coruña.
Artistic curatory and communication proposal for the urban interventions program Expontáneas in A Coruña.
Communication and collaboration in the production of projections festival VISIONS, held annually in the Ciudad Vieja of A Coruña.
Image of an interior design studio from A Coruña.
Study about the facilities and equipment in the neighborhood of Agra del Orzán of A Coruña for cultural activities commissioned by the Department of Culture of the City.
Digital image of an engineering from Vigo.
Strategic plan to revitalize the shopping center El Ventorrillo of A Coruña, making it the VENTO Activity Center, conducted for the Association of Young Entrepreneurs of A Coruña.
Proposal for improvement of the Special Plan of Protection and Interior Reform (PEPRI) of the Historic Center of A Coruña.
Image of Honey Gueco, Filipino fashion photographer based in Barcelona.
Branding, image and communication strategy os SAINT GOBAIN HABITAT, innovative project of Saint-Gobain Group, the largest building materials company in the world.
Rehabilitation proposal of the Centre Borja in Sant Cugat del Valles, home of the Jesuits and linked to business school ESADE (www.esade.edu) and open innovation center ESADECREAPOLIS (www.esadecreapolis.com), setting it as a reference of the hotel industry technological future, in collaboration with IDOM-ACXT (www.acxt.net).
Hostel proposal for the Energy City Foundation in Ponferrada (León), in collaboration with Pinearq (www.pinearq.com).
Extension proposal of CEIP Ventín Ames (A Coruña) with prefabricated modules for the Department of Education of Xunta de Galicia, in collaboration with Santiago Carroquino (www.carroquinoarquitectos.com).
Development of a concession model of public bidding contests related to educational facilities (kindergartens, primary and secondary ...) based on prefabricated and sustainable building systems, in collaboration with Santiago Carroquino (www.carroquinoarquitectos.com).
Development of a concession model of public bidding contests related to health care (hospitals, health centers, nursing homes ...) based on prefabricated and sustainable building systems, in collaboration with Pinearq (www.pinearq.com).
Conceptualization, development, coordination and communication of COLECTIVO 15001 association, created with the objective of adding value to the Ciudad Vieja neighborhood of A Coruña by promoting cultural events and developing of social and economic revitalization projects.
Branding and image of a telecommunication company from A Coruña.
Communication, art direction and development strategy of a engineering from Barcelona based on an innovative modular prefabricated construction system.
Conceptualisation, strategy, branding and image of a consulting firm from Barcelona.
Advice to the property in the leasing of an old building to be rehabilitated in front of the Cathedral of Barcelona to the hotel chain Catalonia.